Archive for July, 2010

Westpac Surry Hills Business of the Month
Company News

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Westpac Surry Hills Business of the Month

We are very proud and honoured to be the Westpac Surry Hills Business of the Month for July. Ziller are a long term customer the Westpac bank and are proud to be presented with the award.

We are Hiring – Graphic Web Designer Wanted
jobs

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We are hiring and are looking for a graphic web designer to start in a casual role.

Why you want this job:

- We are a young and friendly team
- Opportunity to grow into a full time role
- We are one of the most advanced web design agencies in Australia

Ziller is a leading web development agency who work with some of Australia’s largest corporations in creating only the best websites. We require a graphic web designer to start in a new role. This exciting opportunity will allow you to learn from the best in the industry while preparing you to progress into a full time role.

Reporting to the Lead Designer, the role will involve:

- Learning the latest design and styling techniques
- Designing website layouts and graphics for assigned web projects
- Styling websites using CSS
- Creation and management of email marketing campaigns
- Working in a team environment
- Having fun while you work

To apply you must have the following skills:

- Good solid knowledge of Adobe Photoshop
- Creative flair and love of interactive multimedia
- Experience in developing websites
- Strong knowledge in HTML, CSS and Javascript
- General understanding of programming languages
- Cross browser testing experience
- High attention to detail
- Hard worker and quick learner
- Speak fluent English

The following skills would be highly advantages:

- Experience in online marketing
- Flash development including actionscript
- Designing in Adobe Illustrator
- Using Linux operating system
- Experience using SVN

SO… what are you waiting for?

Email your resume and cover letter to sales@ziller.com.au.

When it’s Time to Segment
Email Marketing

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Email marketing can be a great marketing tool, however it’s so important that it is done right. Ask anyone who uses email regularly and the chance is they get a lot of mail every day, they get email from friends, work related emails, newsletter subscriptions, and let’s not forget spam. Knowing this fact it is pretty obvious that if your going to try email marketing, and try to do it well, you need to be on the ball in every area.When it's Time to Segment

A good example was this afternoon when I was checking my email and received a ‘some-what marketing’ email from a software provider. As I actively use the software I was interested enough to open it up and see what the company was up to however could not believe what I saw.

The first line read:

“Happy summer!”

Living in Sydney and just going through some of the coldest weather since I was born, I didn’t find this too amusing but more importantly I was not that interested in reading on.  I simply felt that this email was no longer relevant to me, and that the sender has not put too much effort into making sure this email was tailored for me.

This brings me back to the main point about this post which is segmentation. Sending out generic emails to a big list does not work anymore. People get too much junk in their inbox  and if you are not taking to the time to send out emails that are relevant to the user reading them (this includes references to the weather) then your not doing right.

If you are in control of a email marketing campaign for yourself or your company, feel free to email us at sales@ziller.com.au – we are more then happy to try and help answer any questions you have regarding email segmentation.

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